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Published On: Mon, Apr 22nd, 2013

Marketing Team wins, included a Shiprock girl

Vijai Begay, Marketing Coordinator at Cellular One, Shiprock native

Every company needs a marketing department, according to Cellone they were awarded with a ‘Excellence in Marketing Award’ at the Competitive Carriers Global Expo that took place in New Orleans.

Nicole Edgington, said she was proud of her team who included Shiprock Native Vijai Begay.

The national award recognized Edgington, Begay and their team for excellence in the print advertisement category and was specifically awarded in recognition of a print ad produced and implemented in January of 2013.

According to cellone, The print ad featured a fictional character named Jane Rewards and touted a Scratch and Win promotion.  It was disseminated in January 2013 throughout markets across the Cellular One coverage area, including Arizona’s White Mountain communities, Winslow, Ariz., Gallup, N.M., Farmington, N.M. and tribal lands in the Four Corners region.

The submission was selected by industry peers ahead of 130 entries from around the country.

“It is so gratifying to be part of the marketing team at Cellular One and it’s an honor to be recognized as best-in-class by our peers across the industry,” said Begay. “We continually strive to bring our Live Connected brand to life by sharing our message in engaging, compelling, and entertaining formats that truly speak to our customers.”

Originally from Shiprock, Begay relocated to Cellular One’s Farmington location in 2012 to serve as a Marketing Coordinator for the company.  Her responsibilities include community involvement strategy, sponsorship management, event planning and logistics, and radio appearances.

“Everyone at Cellular One is very proud of its marketing team and this latest achievement.  Since her promotion to Marketing Coordinator last year, Vijai has been responsible for helping to share our brand message in meaningful ways within the communities we serve.  This award drives home the fantastic job she and the team have been doing.” said Cellular One CEO Louise Finnegan.   “I’m delighted that the team has been recognized by their industry peers as producing brilliant work that reflects the exceptional level of service that we deliver to our customers.”

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Marketing Team wins, included a Shiprock girl